San Francisco's Fisherman's Wharf is a world famous tourist attraction and a thriving and vibrant local neighborhood and commercial area. Home to world-class dining, shopping, hotels and endless entertainment opportunities, the Wharf is truly the place to start your San Francisco experience. As the home of San Francisco's fishing fleet, docked along Jefferson Street, Fisherman's Wharf is the important center of our city's historic fishing industry. Along our neighborhood's "Fish Alley" you can still see fishermen at work, which is always a fun and unique San Francisco experience. The Wharf area is also the launching point for Bay cruises and charters.